As with all games ever written since the history of time, Stellar Forces is always trying to attract new players. There's a lot of competition out there, so every little thing counts.I'm just going through the front page of the website which is the first thing a potential new player will see. It's critical it looks good and does everything right to convince them to play.
I've decided to remove the video clip. I may be wrong, but I have a feeling that if someone sees this, they may feel that it gives them enough information to potentially discount Stellar Forces and go onto something else. It's difficult to convey everything about the game in a simple video clip, and people do have a habit of judging games by their looks, whereas the main "selling point" of SF is the strategy and tactics and multiplayer-ness.
I've also restored the "brief description". I think it will help if players are told immediately what Stellar Forces is all about, rather than hope they drill down into the website to find out.
Hopefully, all of the above along with a few cosmetic changes will increase the take-up of the game.